The Pushworth Group

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How much do we love this bar?

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How much do we love this bar?

Leveraging your Live Music shows to build your Venue Reviews.

The Pushworth Group
Jun 21, 2022
Share this post

How much do we love this bar?

pushworth.substack.com

Photo by Towfiqu barbhuiya on Unsplash

At every live music gig, there is a captive audience staying in your bar to drink, eat and enjoy the live music.

Booking live music is an important step in your bar marketing campaign. For their time in your venue, they are your brand ambassadors.

Use them. Use their spotlight. Use the stage. Use the microphone.

When you check in the music artist when they arrive to set up before their show, brief them on what your promotional needs are for the night.

On a strategic night, once a month, many venues will ask their music artist to play the “How Much Do We Love This Bar” game.

In a variety of audience participation activity (only limited by your imagination), the music artist will ask members of the audience to log onto Google on their phones and give your bar a 5 star review.

Working with your live music artist as brand ambassadors, using creative activities as part of their live show, this is just another great way to leverage your live music artist as part of your marketing strategy.

Talk to your Pushworth booker. This is what they do every single day.

Nichola Burton is the CEO for The Pushworth Group, the Creative Director for The Manick Label, Designer UX for Aquarius™ The Integrated Solution For The Music Industry, Music Business Coach for Music Means Business.

Nichola Burton Copyright 2022

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